With great bras, comes great responsibility: Popular Bra Myths Busted

Lakshmi Subramaniam

We all wear bras, all day, every day. It’s the first thing we put every morning, so naturally, there’s a lot of talk about what’s good and what’s well not so great about them, there are a million conversations around how to take care of your bra, and then some more about what suits what body type, etc. Well, with great bras, comes great responsibility.

Let’s call the bluff on these so-called myths, that we hear from ill-informed friends, distant relatives and all the hullaballoo on the internet.

1. Having big breasts means spillage. Always.

Let’s stop you right there! Bras for bigger breasts are specially designed with full coverage, which ensures that breasts are contained and do not spill out from the armhole of your bra or from the neckline. What is even more important to avoid spillage is to wear the right kind of bra, so no ladies it’s not your breasts, it’s just finding the correct fit and size.

2. Your bra doesn’t have to be washed every day

Hey, how come no one ever says that about undies! We mean, they are both worn next to the skin and they both gather dirt and oil from the skin, which not only hampers the garments life but also breaks down the elasticity of the fabric. 

3. Whites, under whites. There’s no other way.

Now this one’s a little bit of an old wives tale, this is what every little girl has stuck with since school. Well, on the contrary, a white bra would stick out much more than a coloured bra. YES, IT’S TRUE! We suggest you stick to nudes, pale pinks and dusty browns.

4. Wearing Underwired Bras will give you cancer

There is absolutely no scientific proof for the claim. Be it dark colours or underwires, there is no way that your bra can trigger breast cancer. So this one needs to be forgotten right now. However, wearing the right size is extremely important, to ensure the wire does not dig into the breast tissue causing discomfort.

So, ladies, feel free to wear your underwired bra every day, if you may!

5. Your bra is the same size across brands

Since it is quite a task to figure out the perfect bra size, we all take comfort in thinking that the same size works across multiple brands. However, different brands have different sizes for different bras. These sizes are determined on the basis of the model’s body type. And each brand has its own ‘fit model’. So, it’s always good to measure yourself and check.

6. Any bra can be used as sports bras

Physical activity makes breasts bounce up and down and even jiggle. Continuous and repetitive movements can result in soreness, pain and sagging. The right sports bras are designed to reduce this movement. It doesn't matter what size breasts you have, everyone experiences bounce during physical activities. Therefore, every woman, no matter what her size is, should wear the right sports bra while running or exercising.

7. Minimizer bras are uncomfortable

Minimizer bras are especially designed to make sure that your breasts have the right compression and are contained without ever feeling squashed. They are constructed using a supportive cup with minimal stretch, which means that you will feel completely at ease in the bra without ever feeling trapped or restricted.

Dear women, bra myths will always be flying around all over the place, what you need to remember is any bra issue can be solved with finding the right bra, because #thebramatters.


The author is Senior Manager - Product and Design at Zivame.com



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